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Good morning and thanks for reading another of my Woocommerce tutorials on using Woocommerce subcategories.

Subcategories will become your best friend if you plan on growing your online store, so read on to find out how to use them effectively.

Using Woocommerce Subcategories

Subcategories are like large drop down menu’s for your products. They are useful for categorising large groups of products, so that they are easy for your customers to search through and find exactly what they want.

For example, you might have the category Men’s Clothing.

This is quite broad, so you would need further subcategories for ease of navigation like Tops, Trousers, Shoes.

When not to use Woocommerce subcategories

If you have a small amount of products, don’t over complicate things.

Categories are used for categorising groups of products to make your online store easy to use for the end user. If the end user has to search through dozens of categories with only 4 or 5 products in, they probably won’t be happy!

This is in fact making it harder for them to use your store, than if they could just view your limited number of products from the main shop page in one simple scroll.

Adding Woocommerce Subcategories

Adding subcategories is easy, as with most things in Woocommerce (which is why it’s so awesome).

To add a subcategory, follow these simple steps:

  1. Click Products
  2. Click Categories

This will open up the below categories page.

Woocommerce subcategories

Don’t be alarmed, this page is simpler than it looks.

Now to add a subcategory, follow the below steps:

  1. Add a new Category
  2. Give it a name, slug and description
  3. Pick a ‘Parent Category’ to be the Category this Sub Category falls under
  4. Click ‘Add New Category’

Woocommerce subcategories

Your new subcategory will now be published and will exist as a Woocommerce subcategory under the parent category.

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James Thomas

James is the owner of Square Internet and helps build, grow and scale WordPress based businesses for a living.